Journal Services Spotlight: Social Media

Promoting articles on social media can raise the profile of your journal, encourage submissions, and possibly promote citations. But the social media landscape for scientists has become fragmented, with researchers fleeing old platforms and forming communities on new platforms. Keeping up with your audience can tax already busy journal staff. Let us help! We offer cross-platform social media management where we

• Use existing accounts or create new accounts on key platforms to increase journal profile and reach your audience wherever they get their media
• Write an engaging post for each paper, customized for each platform to reach the target audience on platforms with and without algorithms
• Include Alt text for all images
• Shout out other important events, such as new issues, calls for manuscripts, editorial accomplishments
• Build engagement and followers organically by interacting with other accounts (publishers, authors, institutions, and agencies) in a collegial manner

We currently post for our journal clients on X/Twitter, Instagram, Facebook, BlueSky, Threads, and Mastodon. Our social media team can also generate long-form content for your journal’s website, press releases, or platforms such as LinkedIn. 
Contact us so we can develop a social media package that meets your journal’s needs and budget.